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Browse recent blogs of interest to the Marketlinks community. Use the search box or the filters on the left-hand side to refine the listing of blogs by keyword, topic, and/or region/country.

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This July, Marketlinks Explores International Trade

This July, Marketlinks explores current trends and key issues in international trade and offers examples of how to harness USAID’s tools and resources towards achieving economic development goals. Each week will feature a different case study within the international trade context, giving the Marketlinks community an in-depth look at the solutions used to solve current issues.

Kenyan Coconut Enterprise Tries Out New Recipe: Gender Equity

Author(s):

Kristin Jangraw
By Carolanne Chanik, INVEST Communications Coordinator About an hour drive outside of the port city of Mombasa lies the coastal town of Ukunda, a modest road stop on the way to Kenya’s Diani Beach. On the outskirts of Ukunda are a smattering of general stores and auto repair shops to serve motorists and day travelers, and a coconut processing plant owned by Kentaste Products Limited.

Market Mappings: The Key to Entering Emerging Markets

Author(s):

Marin Herold
Whether you are a business looking to expand or an investor sourcing new ventures, emerging markets provide unique opportunities for growth and diversification. However, hidden players, rules & regulations, and the general lack of data in these ecosystems can make the foray into these markets time-consuming and risky. In addition, investors & corporations oftentimes lean on anecdotal evidence and personal experience to make haphazard decisions on which frontier market to enter.

Systems Theory through a Gender Lens

Author(s):

Marin Herold
While the gender gap represents $28 trillion that could be added to global GDP by 2025, the pipeline of potential investments remains elusive for many funds. This is due to a range of factors including unconscious bias, a rigged system, lack of access to female networks, and lack of women in decision-making roles. These existing systemic issues are further exacerbated by COVID-19 and the uneven burden placed on women during the pandemic.

This June, Marketlinks Explores Data-driven Partnerships to Maximize Market Impact

This June, Marketlinks explores data-driven partnerships to Maximize Market Impact. Increasingly, the development community is emphasizing partnerships between public and private sector actors in order to advance our goals in a sustainable manner. But how do we know that we are on the right track? What metrics should we use to help us gauge the progress we’ve made?

Do You Want to Expand Foreign Investment and Trade? Build Inter-Ministerial Advisory Mechanisms

Author(s):

Bryan O'Byrne
The United States has entered into bilateral and regional free trade agreements (FTAs) with just 20 of the other 163 members (or 12 percent) of the World Trade Organization. Most U.S. FTA partners represent either developed markets, such as Canada and Australia, or emerging markets, such as Chile and Colombia. However, in the case of the United States Agency for International Development (USAID), our missions partner mostly with “frontier markets,” like Ghana and Paraguay.

New Blog Series Highlights Private Sector Partnerships that Deliver Sustainable Results

Author(s):

USAID Private-Sector Engagement (PSE)
Worldwide, the private sector is playing an unprecedented role in shaping opportunities that improve the lives in the countries and communities that USAID supports. For six decades, USAID has partnered with the private sector to solve the world’s most complex development challenges and to help countries accelerate development progress. 

ECommerce Accelerates Opportunities for Women-led MSMES

Author(s):

The Alliance for eTrade Development II USAID funded Global Development Alliance
Engagement in international trade provides many benefits for MSMEs including diversifying and expanding their market base, driving revenue growth and job creation, and increasing competitiveness. For these reasons intentional trade has been recognized as a powerful tool for creating economic opportunity and reducing poverty in developing economies.

Gender-Lens Investing Shouldn’t Be a Niche Strategy. It’s Time to Apply It Broadly.

Author(s):

Emily Langhorne
Like many women, Wamahoro, a native of Rwanda, once worked two jobs, one of which was in the informal sector. “I used to sell my baskets at the local market to supplement my farming income,” she says. At the local market, however, Wamahoro’s handmade baskets sold for only 82 cents a basket — not much in the way of supplemental income.

The Role of Small-Group and Large-Group Dynamics in Market Systems

Author(s):

Feed the Future Enabling Environment for Food Security Project
Market systems are inherently social networks, and thus there is an understandable tendency for market actors to do business with those that they know and trust. But neither businesses, nor broader market systems, can perform to their potential by relying only on personal exchange.

This January, We're Exploring Marketlinks in 2021

Author(s):

Marketlinks Team
This month, our theme is Marketlinks 2021! Throughout January, we will be highlighting relevant policies, projects, initiatives, tools, and other innovations in the sector that have either recently launched or will be launching in 2021. 

Time to Invest in Africa’s Green Growth Potential

Author(s):

Marketlinks Team
As investors search out bankable opportunities within green growth sectors, they would do well to look to Sub-Saharan Africa, where renewable natural capital assets account for a higher share of total wealth than in any other region.

A Practical Framework for Assessing Informal Norms in a Market System

Author(s):

Feed the Future Enabling Environment for Food Security Project
The term “enabling environment” often conjures a singular focus on policies, laws, and regulations. These formal rules are important and necessary, but they alone are an incomplete picture of the market system. The Feed the Future Enabling Environment for Food Security (EEFS) project recognizes this, and takes a broader view of the enabling environment which holistically considers the incentives and barriers for market actors operating in complex systems.

Youth Inclusion in Market Systems

Author(s):

Marketlinks Team
Youth — who make up a large portion of the potential workforce in developing countries — are often left out of markets systems, representing a significant lost opportunity to deliver social and economic benefits.