Blog

Browse recent blogs of interest to the Marketlinks community. Use the search box or the filters on the left-hand side to refine the listing of blogs by keyword, topic, and/or region/country.

Latest blog posts

Showing 83 results

Strengthening Cambodia’s Horticulture Market System

Author(s):

Feed the Future Cambodia Harvest II
Feed the Future Cambodia Harvest II is a five-year project, now at its halfway point, working to help Cambodia accelerate horticulture sector growth and strengthen the horticulture market system. This case study describes Harvest II’s blended buyer-led and market systems development approach, citing examples of progress to date and posing several learning questions about the project moving forward.

Unlocking Innovation in Pakistan's Private Sector

Author(s):

Chemonics International
In Pakistan, promising small and medium-sized enterprises are turning their innovative ideas into reality — and improving livelihoods — with a boost from a special grant fund.

Feed the Future Innovation Lab for Applied Wheat Genomics

Author(s):

Marketlinks Team
The Lab for Applied Wheat Genomics aims to develop heat-tolerant, high-yielding, and farmer-accepted varieties for South Asia, while simultaneously increasing the research for development capacity of the global wheat improvement system.

Base of Pyramid Marketing: Three Ways Mobile Tech Helps Drive Sales

Author(s):

Howard Sherman
Since the market for “bottom of the pyramid” consumers was identified nearly 20 years ago, product marketing, sales, and distribution have evolved with the help of technology. Here's how two businesses use mobile and cloud-based tools to reach emerging market customers.

Increasing Access to Markets for Rural Women Through e-Commerce

Author(s):

Resy Vermeltfoort
The Enhancing Opportunities for Women’s Enterprises programme and the Centre for Industry and Trade is implementing a strategy to facilitate access for rural women entrepreneurs to markets and strengthen linkages between different actors in selected agricultural value chains.

Growing SMEs: Connecting with the Right Audience

Author(s):

Marketlinks Team
Growing small and medium enterprises (SMEs) is an important goal of much donor assistance. However, development practitioners do not always articulate theoretical frameworks linking interventions to outcomes of sales or employment growth.

Building Capacity in India

Author(s):

Marketlinks Team
This project conducts critical research and learning activities to disseminate and share with the development community to examine how women leaders of small businesses can better engage in the cashew value chain.

Supporting Female Entrepreneurial Leadership

Author(s):

Marketlinks Team
ACDI/VOCA, with its partner organization Bai Tushum Fund (BT Fund), will work to reduce barriers to human capital, social capital and business information that limit the growth of women-owned SMEs in the Kyrgyz Republic.

WLSME Program Participants to Show Products at Trade Fair in Kyrgyzstan

Author(s):

Marketlinks Team
On March 5-10, 2014, USAID’s Women’s Leadership in Small and Medium Enterprises (WLSME) program is sponsoring the 8th National Garment Trade Fair “Fashion Industry 2014: Manufactures and Equipment” hosted by the Association of Light Industry Enterprises.

A Story Untold: Video Journalism Gives a Voice to Local Women Leaders

Author(s):

Marketlinks Team
Citizen Journalism is changing the world by empowering local communities to tell their stories from their own perspectives. WLSME Kyrgyzstan staff members are keeping up with the latest trends in development by holding a multimedia training on 26-29 June 2013 on state-of-the-art mobile journalism or “MoJo” kits to develop skills that will ultimately contribute to the WLSME program’s success.

Bank Targets Women Entrepreneurs with Special SME Loans

Author(s):

Marketlinks Team
The Rizal Commercial and Banking Co. (RCBC), one of the largest commercial banks in the Philippines, has introduced an SME business loan program which gives women the opportunity to increase their financial capacity and meet the growing demands of their business.

Progress updates from WLSME Kyrgyzstan

Author(s):

Marketlinks Team
This month, the WLSME Kyrgyzstan program released a Rapid Market Assessment report to scan industry competitiveness and opportunities for women-owned small and medium enterprises (SMEs) in Kyrgyzstan.

Resilience and Sustainable Poverty Escapes in Nepal

Author(s):

Marketlinks Team
The USAID Center for Resilience commissioned the Overseas Development Institute, in conjunction with the Chronic Poverty Advisory Network (CPAN), to conduct research into resilience and poverty escapes in Nepal and other Feed the Future focus countries.