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A review of trends in modern contraceptive prevalence rates across low- and middle-income countries has led stakeholders to develop a normative S-shaped pattern for how family planning markets grow. In this model, low prevalence and little growth occur on one end, with high prevalence and low growth on the other, and a period of potentially rapid growth in between.
Marian Boquiren of SDCAsia and Anna Cuny Garloch of ACDI/VOCA discuss emerging insights as to how the value chain approach can more effectively be leveraged to “pull” the very poor into markets.
This brief video demonstrates the G-Cash product, a text-to-payment service. G-Cash is a new technology that allows microentrepreneurs to transfer funds and make payments using their mobile phones.