Women in Trade: A South African Online Marketplace

  • Date Posted: April 29, 2014
  • Authors: Marketlinks Team
  • Document Types: Tool
  • Donor Type: Multilateral Organization

Women entrepreneurs in Africa have historically had more limited business networks than men. With advances in technology reaching around the world, there is a growing opportunity to use technology to break this divide. Francisco Campos, an economist at The World Bank and thematic leader on gender and entrepreneurship in the Africa Gender Innovation Lab, discussed how an initiative in South Africa is using a business-to-business online marketplace to expand access to markets for emerging firms. Francisco also explained how the team is using rigorous techniques to drive the platform's effectiveness, identify how businesses select partners and assess the intervention impacts.

Visit the Supply Chain Network Online Marketplace to see how procurement tools are being used to quickly and intelligently facilitate business connections to stimulate economic and employment growth.

Watch the video that promotes The World Bank's new report Women and Trade in Africa: Realizing the Potential, and download the resources on the right to learn more about their efforts to expand access to finance for women entrepreneurs.