Mobile Money Tipsheet: Bridging the Mobile Financial Services Gender Divide
USAID promotes increased access to and usage of mobile financial services in order to deepen financial inclusion, accelerate broad-based economic growth, and instill transparency into funding flows. These tipsheets are intended to assist USAID implementing partners in Bangladesh to more effectively make use of mobile financial services.
Engaging women to use mobile money requires a targeted approach, with their specific needs in mind. The following is a list of some suggestions for increasing women’s usage of MFS based on the experiences engaging with female staff and beneficiaries in multiple projects.