Market Assessment Toolkit for Vocational Training Providers and Youth

  • Date Posted: June 2, 2010
  • Authors: Kelly Bidwell, Colleen Galbraith, Linda Haddad, Rachel Hermes, Sarah Kleiner, Zaki Raheem, Kenneth Scheffler
  • Organizations: Columbia University School of International and Public Affairs
  • Document Types: Tool
  • Donor Type: Non-Governmental Organization

The Market Assessment Toolkit is a combination of questionnaires and activities to assist vocational training providers and youth in gathering information on local market demand and translating it into improved programming. The aim of the toolkit is to assist service providers to take a more demand-driven approach, matching youths’ interests, skills and available resources to market opportunities for employment and self-employment. The toolkit is divided into three parts:

  • The first part, the Market Assessment Toolkit for Vocational Training Providers, allows programs to capture information on market conditions and the sources of potential employment growth within the community and surrounding areas.
  • The second part, the Analysis Guide, facilitates the translation of information gathered during the market analysis into more effective programming.
  • The third part, the Market Interaction Toolkit for Youth, helps youth become active participants in determining which vocation best matches their skills and needs. It guides youth through a self assessment and encourages them to evaluate local market realities in order to select a skill or livelihood.

While developed for the northern Uganda context, the toolkit can be adapted for use in other areas.