End Market Analysis of Ethiopian Livestock and Meat: A Desk Study

Ethiopia has some important comparative advantages in the Middle Eastern livestock and meat markets. However, internal and external challenges, such as trade bans from importing countries and inadequate domestic facilities, have had high costs on the Ethiopian livestock trade. This document analyzes the context, channels, customers and competitors for Ethiopian live animals and meat. Based on these four factors, an initial analysis of potential markets shows the UAE, Saudi Arabia, Yemen and Egypt as the most promising target markets for Ethiopian livestock and meat. This end market study is a launching point for additional on-the-ground research to develop definitive conclusions and recommendations on how to best increase the competitiveness of the Ethiopian livestock sector.