Be Prepared! Experiences in Pre-Crisis Market Mapping
Value chain analysis has long been a fixture in economic development programming, but, in more recent years, market assessment tools have been adapted to the post-emergency context. Today, market analyses are a standard part of humanitarian response to sudden-onset crises, but they can also be of benefit before crisis hits.
Launched in 2014, the Pre-Crisis Market Mapping and Analysis (PCMMA) guidance helps humanitarian and market development practitioners (1) map the functionality of critical market systems; (2) estimate the likely effect of a crisis on those markets; (3) determine whether markets can be used to deliver relief (i.e. through providing cash or vouchers or procuring items locally); and (4) help to inform risk mitigation measures. PCMMA was developed jointly by the International Rescue Committee (IRC) and Oxfam with the generous support of USAID/OFDA and ECHO.
This Microlinks Seminar featured experiences and on-the-ground learning using PCMMA from Catholic Relief Services (CRS), the IRC, and Oxfam. It was of interest both to market development practitioners as well as those working in the humanitarian response, disaster risk reduction, food security, and livelihoods spheres. Participants left with a better understanding of PCMMA and the potential benefits of employing it.
Emily Sloane joined the IRC in January 2015 as Emergency
Markets Officer. In this role, she manages activities to develop and promote tools, approaches, and dialogue linked to market analysis in the humanitarian community. Emily recently returned from Pakistan, where she co-led and captured learning from the IRC’s first Pre-Crisis Market Mapping and Analysis Assessment. In 2014, she helped to lead an EMMA training with Oxfam in South Sudan. Prior to joining the IRC, Emily managed and evaluated a range of cash, voucher, and agricultural programs for both Oxfam and ACF in Jordan as well as various sub-Saharan African countries. She has produced several reports that have helped to promote cash as a legitimate modality for humanitarian response. Emily’s academic background is an environmental one, involving a Master’s in International Environmental Policy from the Monterey Institute and a Bachelor’s in Natural Resource Conservation from the University of Montana; however, her strong interest in the human side of environmental issues has drawn her to the food security and livelihoods world.
Emily Farr is Senior Advisor in Emergency Food Security and Vulnerabl
e Livelihoods at Oxfam America. She has worked with country programs across Africa, Latin America, and Asia as well as throughout the Oxfam confederation to prepare for and respond to emergencies for over 10 years. Emily's areas of focus include market-based programming, analysis and response, capacity building, resilience, gender, and ICT. Before moving into the humanitarian field, she spent several years working with local organizations committed to food security and decent housing in the United States. Emily has an M.S. in Food Policy and Applied Nutrition from Tufts University and a B.S. in Geography from Penn State.
As head of CRS’ Food Security and Markets Team, Geraldine (Dina),
supports CRS programs as they prepare for and respond to emergencies through market-based approaches, including cash and voucher programs. Her support involves proposal development, technical assistance in implementation, tool development, trainings, and assessments with a focus on market-based approaches in food security. Dina has over 10 years of experience in international agriculture, environment, and food security programming. She holds a Master's degree from the Fletcher School at Tufts University.